Starbucks Evangelism

A good read for any lovers of Starbucks.  Sweet gives an overview of
why Starbucks is defining a culture and impassioning so many people.
Basically, he says, they use the same approach as the Church is
supposed to be using… but has forgotten how to use.  (Did you know
that the CEO of Starbucks, Howard Schulz, calls himself the Chief
Evangelist Officer of Starbucks?)
So, utilizing the impressively successful business approach of Starbucks, Leonard Sweet frames…  [more…]

* On "readings" I’ve also just added reviews of Intergrity Factor by Kevin Mannoia and Creative Ministry by Henri Nouwen.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.